Who we work with
Ambitious Startups
We build your beginnings.
Whether you are a solo visionary, an emerging micro-business, or a startup with early investment already secured, this is for founders who have proven their idea can stand in the real world. You aren’t just daydreaming, you have traction, credibility, and the drive to take the next big leap. You’ve earned the trust of your early peers and partners, but now you need a brand that truly matches your ambition.
We help you put the critical foundations in place, the positioning, identity, and tone of voice that set you apart from day one. It’s about ensuring the raw energy and potential you bring to the table is translated into a brand that inspires total confidence and accelerates your growth.
From day one
Strong foundations, sorted.
We handle the heavy lifting in-house. When a project calls for specialised expertise, we seamlessly integrate our vetted network of trusted partners—giving you end-to-end support without the friction of managing multiple agencies.
Core capabilities designed to accelerate your growth:
- Day 1 Strategy WorkshopDay 1 Strategy WorkshopA day together to agree who you are for, what makes you different and where you are going.
- NameNameA name that is memorable, available and right for where you want to be.
- WebsiteWebsiteA site built on your new brand, ready to launch and easy to update.
- Domain nameDomain nameWe find and register the right address for you.
- HostingHostingFast, secure hosting, set up and looked after.
- LogoLogoA logo that works everywhere, from app icon to billboard.
- IconsIconsA set of icons in your brand’s style.
- Brand SnapshotBrand SnapshotYour brand on a page: the essentials your team needs to stay consistent.
- DeckDeckA pitch deck template for investors and customers.
- Social templatesSocial templatesTemplates your team can post from, on brand every time.
Startups we’ve helped strut.
“Strut were instrumental in delivering our companies re-brand project. They delivered the highest quality work on time and well within budget. Their well rounded expertise meant that they approached our brand with completely unique concepts allowing us to stand out from the crowd of website templates and cookie cutter branding.”
Questions startups ask us.
We’re still testing the idea. Are you right for us?
We work best with founders who already have traction: early customers, partners or investment. If you are still testing the idea, talk to us anyway and we’ll tell you honestly whether now is the right time.
Can we start with just one thing?
Yes. Most founders begin with the Day 1 Strategy Workshop and add the rest as the business is ready. We agree the price for each piece before we start.
We already have a name and a logo. Do we need everything?
No. Tell us what you already have and we’ll build around it, leaving out anything you don’t need.
Will the brand work in the tools we already use?
Yes. We build your brand into the tools your team already uses, so everything you make from day one stays on brand.
Who owns the brand when it’s done?
You do. If you leave, you take all of it with you and we hand it over properly.
Not quite you?
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Restless Scaleups
We grow with you.
For scaleups, SMEs and mid-market companies ready for their next stage: what got you here won’t get you there.
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Strategic Matchups
We know how you play.
For sector specialists: a partner who understands your industry and delivers impact from day one.
Free brand check
Where does your brand stand?
Answer fifteen quick questions and we’ll show you which of the five stages of brand building you’ve reached, and how strong each stage is.
- Free
- 15 questions
- About three minutes